Thursday, December 6, 2007

McDonald's Advertising On REPORT CARDS

Just when you thought this joint couldn't get any MORE evil, it turns out that McDonald's is now advertising on REPORT CARDS.

These fools picked up the $1600 tab for printing report card jackets for the 2007-2008 school year in Seminole County, FL and got to print a Happy Meal coupon in return.

That comes out to "less than 2 cents per impression".

Let me get this straight - under threat of having my house sold at auction, I'm forced to pay for a public school system that is allowing a PRIVATE operation like Mickey D's to push GREASE and SALT on ELEMENTARY SCHOOL AGED kids?

Yep - I'm thinking it just may be time to leave the country.

Apparently Mickey-D's is also offering a FREE Happy Meal to students with all A's and B's, have two or fewer absences or have high marks for good behavior are entitled to a free happy meal at a local McDonald's -- so long as they show their report card.

Susan Linn, director of the Campaign for a Commercial-Free Childhood, describes this move by McDonald's as an "all new low".

Someone named Regina Klaers from the school district said that Pizza Hut had been sponsoring the printing up until now.

Well, Pizza Hut is bad enough, but at least they are selling FOOD and selling it DIRECTLY.

Flipping Mickey D's, for starters, is spending MILLIONS every year to try to make sure YOUR 4 - 10 year old children know which TOY they can get in the Happy Meal every month and then spending even MORE to CALL your children to make sure they are harassing YOU to take them to McDonald's to get the toy.

Now come on - letting these corporate vultures loose on a CAPTIVE audience under compulsory attendance is just plain WRONG ...

1 Comments:

At December 7, 2007 at 12:45 AM, Anonymous Anonymous said...

"Now come on - letting these corporate vultures loose on a CAPTIVE audience under compulsory attendance is just plain WRONG ..."

Preach it, ax. :)

 

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